Circular Safari - Behavioural change & consumer psychology: from throwaway to take care

Start date
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Location
Stichting Stunt, Vulcanusweg 307, Delft

What makes repair an attractive choice? What persuades people to take the leap—is it status, convenience, trust? How do we entice citizens, consumers, teachers, and entrepreneurs to embrace repair? At circular craft centre Stunt in Delft, we dive into the workings of our own minds. Hear practical examples, including from the campaigns “Heel Nederland Repareert” and “Heel Brabant Repareert”. Contributions by Pauline van Norden (Natuur en Milieu Federatie and campaign lead of “Heel Nederland Repareert”). Dr Mirella Soyer (Professor of Behaviour for Circular Transitions, Rotterdam University of Applied Sciences) presents the Transcircular Behaviour Model, developed for policymakers and entrepreneurs, and applies it through the lens of repair behaviour.

You are very welcome to join; however, places are limited, as partners of the Repair Lab have priority.

Register here!